• Craig Lutz posted an update 10 years ago

    A challenge that i see appear time and time again is when people choose their keywords before they find there niche market. In the event people need to dig up further about check this out, there are heaps of online resources you should consider pursuing. Lots of people that enter into PPC promotion set up a strategy, set their CPC’s high, put in a truck load of keywords that they think will con… Over the next couple weeks im planning to be offering some advice and solutions on certain mistakes that folks make when going into google adwords. In addition, it Helps you to refresh my memory now and again to. Heres the first. Before they find there niche market when people choose their keywords an issue that i see appear time and time again is. Lots of people that enter PPC promotion set up a strategy, set their CPC’s high, add a truck load of key words that they think will convert, and then begin to study the merchandise that there trying to sell. That is all wrong! It is extremely important the you search out your market before you find a product to encourage to them.Try going on boards or visiting newsgroups and focus groups…see whats warm, what people are having difficulties with or complaining about and searching for an answer to — and then offer a to these people. Lets consider it from a different angle. If you’ve a stand that sells pizza in a demographic where everyone else loves to eat just Chinese, you are perhaps not likely to offer several pizzas, regardless of how delightful. The same goes for online offers, if you’re promoting the incorrect products to people or trying to sell to people who just aren’t hungry to get, they’re not planning to purchase from you. So whats the lesson? Concentrate on researching the market before selling something. Spending some time to master your audience, what they buy, why they buy, and then look at what other affiliates are doing. This can give a fantastic kick off point to you before you jump to the \deep end\. Only then should you start looking at your chosen industry and product on a keyword level, buts thats a totally different article!!.